Eccomerce Custom Tagging Implementation
"Jim's insight was spot on per usual! He provided great solutions to some the GA4 and GTM conversion tracking issues I was experiencing. Very professional and easy to work with. Highly recommend!"
– Brad Burke, Burke Marketing
GTM Implementation - Ads/Analytics
"Jim is an absolute professional and extremely good at what he does. We will absolutely work with Jim in the future."
– Cort Bucher, MarketVue.io
Attribution & Conversion Analysis
"I can't say enough great things about Working With Jim. He delivered on everything and he is extremely knowledgeable. Highly recommend."
– Matt Morgan, Morgan Web Development
Google Ads Offline Attribution
"Jim is extremely knowledgeable, efficient and responsive. A pleasure to work with. We are continuing to work with him on the next phase."
– Sergio Silva, Social Movement Technologies
I’m Jim—a digital analytics consultant with nearly two decades of experience helping service-based businesses, agencies, and growth-focused brands make sense of their data.
As a former Director of Digital Marketing and Analytics, I’ve seen firsthand how messy GA4 setups, missing tags, and unreliable dashboards can derail smart decision-making. Over the years, I’ve helped companies across home services, healthcare, legal, real estate, and more transform broken tracking into clean, reliable systems they can finally trust.
Today, I specialize in GA4 & Tag Manager audits, custom dashboard reporting, and ongoing data insights—catching the gaps most people miss and turning numbers into strategy. My mission is simple: to give you clarity, accountability, and confidence in every marketing decision, so you can stop guessing and start growing.
Contact Us
Take the guesswork out of your marketing. Contact me today to see how expert analytics and strategy can elevate your results.
Master Your UTM Strategy
Tired of messy, unassigned traffic showing up in your reports? Our UTM Strategy Guide will help you fix your tracking and unlock better insights.